Senior Technical Engineer, Chief Technology Expert—these are the career goals I’ve set for myself. I joined the company on July 2, 2012, as one of the first batch of campus-recruited employees at Shanghai CIMC Reefer, and also became one of the founding team members at Taicang CIMC Reefer. After a year of learning and training at the Shanghai facility, I moved to Taicang in August 2013, just as Taicang CIMC Reefer was entering its trial production phase. I was fortunate enough to participate in the rollout ceremony for the very first reefer container produced there—my heart was filled with excitement and pride! Even now, looking back on that moment, it still feels unforgettable. Of course, while the outcome was rewarding, the journey itself was anything but easy. When I first arrived at the Taicang plant, I was surrounded by vast expanses of reed fields—not just outside, but even within the company grounds! Just imagining this would soon become my daily workplace made me feel both thrilled and slightly nervous.

Facing the rapidly changing market, the company launched its direct-order business in 2015. As a technician who had always balanced retail work with handling direct orders, it was only natural that I became a direct-order sales engineer. While the job transition may seem effortless on the surface, every member of our sales team deeply understands the challenges and hardships involved! Everything started from scratch—figuring out where the market was, identifying potential customers, and figuring out how to break the ice. Amidst uncertainty and frustration, we never gave up on a single opportunity. Instead, we took steady, deliberate steps: reaching out to clients, negotiating orders—and gradually, bit by bit, we managed to turn things around. This effort eventually led to the creation of innovative products like pallet boxes, combination boxes, and land transportation containers.

In 2018, as our self-sourced order business continued to grow, the existing organizational structure could no longer keep pace with its development. As a result, the company decided to establish a Marketing Services Department. By this point, I had successfully transitioned from a technical engineer to a sales engineer, fully dedicating myself to the self-sourced order business.

Giving up my university major to shift from tech to marketing, I went through a journey of struggle, inner conflict, acceptance, and ultimately, embracing this new path. I’ve come to realize that excelling at anything—whether it’s in technology or marketing—never comes easily. But as long as I stay committed, work steadily, and put in the effort, growth is always within reach! Looking back over the years, I can clearly see how my career has evolved: those few years in tech marked my transition from student life into the professional world, while these past few years in marketing represent our team’s ongoing transformation as we redefine our career direction. Above all, I’m deeply grateful to the CIMC platform for providing us young professionals with such incredible opportunities. Special thanks also go to Shanghai Reefer and Taicang Reefer for placing their trust in us—and to our leaders for their unwavering support and guidance, as well as to my colleagues for your continuous encouragement and camaraderie along the way!

All the hardships will eventually turn into rewards and growth. Don’t easily label yourself—believe in yourself, for that is the strength that drives me forward. May we all encourage and inspire one another!